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What is Marketing Tools on EasyParcel?

As a business owner, marketing and promotion are essential to ensuring that you'll have a steady consistent revenue stream,Thus, we've developed a handful of marketing tools that you can make use of using your EasyParcel account.

AWB Branding

Air Waybill isn’t just an A4 paper with booking details. Since you’ve printed an air waybill to attach on parcel, you can make the most of it by adding in promotional messages,  such as discount codes giveaway, upcoming sales or limited offers in the form of banner or text. 

Grab the chance to upsell / cross-sell  your customers and lead them back to your website for the latest deals. To help, we had prepare some ready-to-use banner templates on EasyParcel for FREE! Simply download it and add in your own text and logo and see an increase in your sales!

Promotional Text    RM0.10/pcs

Promotional Banner    RM0.15/pcs

Custom Tracking SMS

Did you know? 9 out of 10 receivers hold that shipment update is an important factor that affects their post-purchase experience.  Instead of consuming most of your time and efforts in providing shipment updates manually, this can be done auto-magically via Tracking SMS! 

Besides keeping your customers informed about the shipping details after an order is made, Custom Tracking SMS allows you to tailor messages with extra info in the tone of your brand voice  – at only RM0.30! You are able to build a deeper connection with your customers by adding in the receiver’s name, collection date and even show your appreciation by adding promo codes.

Tracking SMS    RM0.20

Custom Tracking SMS    + RM0.05

Custom Tracking SMS Without EasyParcel Branding    + RM0.05

Custom Tracking Email

Having tons of orders? Don’t waste your time on copy and paste tracking details to your customers. Tracking Email ensures that none of your customers are left out about the tracking details.

With an addition of RM0.05/email, you can build a branded email by inserting corporate theme colour, logo, promotional banner as well as social media channels to boost up your brand’s presence! Seize the opportunity to pitch your brand and leave a deep impression on your customers, especially first-time buyers.

Tracking Email    RM0.05

Custom Tracking Email    + RM0.05

Custom Tracking Email Without EasyParcel Branding    + RM0.05

SMS Campaign

Looking for ways to inform your existing customers about upcoming promotions? Try on our  SMS Campaign! With this, you can blast SMS in bulk to all your customers in Address Book with just a few clicks. To keep them informed about promotions, new updates, ask for reviews and so on.

With add-on features, you can target specific audiences based on delivery states, collection date or both. On top of that, we have ready-to-use templates which you just need to select and blast in one go!

SMS Campaign    RM0.20/text message

EasyTrack Branding

Do you know that 40% of the customers check an item’s order status at least once per day? It’s the tracking page that customers visit again and again. So, it’s a good opportunity to upsell / cross-sell or even engage with your existing customers. 

With EasyTrack branding, you can lead your customers to a tracking page where you can feature your brand, include: logo, Facebook page and even your latest promotion banner. Keep your brand and promotions at the top of your customers’ minds whenever they come back to track their parcel!

EasyTrack Branding    Monthly Subscription: RM11.90/month

Yearly Subscription: RM9.90/month (RM118.80/year)

EasyParcel is the author of this solution article.

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